Esports is big business. And not big like McDonalds try and convince you their ‘Big’ Mac is. It’s real big. 71.5 million views big. That’s more than a quarter of the estimated 260 million people that watched the FIFA World Cup Final in 2006.
Football’s been around for millions of years, eSports as we known is barely even a teenager. Digital analyst firm SuperData have calculated that the eSports market cruised past 70 million views in 2013, more than doubling its previous year…
As with any sport, the more people watch, the more people playing them can earn. 2013 saw total prize money reach an all-time high of $25 million. Money.
In terms of viewership, males account for around 70% of the frequent viewers, the majority of which are between 21 and 34 years old. US viewers in particular are the most dedicated, with a frankly astonishing average of 19 two-hour-plus viewing sessions every month.
Do you think eSports will continue to grow and grow?
Will it ever capture the world’s attention in the same way traditional sporting events do?
Let us know!