Nintendo Reveals E3 2014 Hardware Plans By Announcing Nintendo Figurines Platform

Written by Stuart Thomas on Thu, May 8, 2014 5:00 PM
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Nintendo has announced plans to introduce its own range of NFC products in a similar style to Skylanders and Disney Infinity.

The Nintendo Figurine Platform (NFP) is the piece of hardware Nintendo was originally intending to unveil at E3 2014. Users will be able to buy up collectible versions of Nintendo characters to open up additional or new content in supported titles…

"What is especially unique about NFP is that it is not classed as an accessory product of a certain software title but as a platform itself," said Nintendo head honcho Satoru Iwata.

Rather than being confined to a singular title such as with the Skylanders series or Disney Infinity, Nintendo is intending the figures to be compatible across a whole range of titles. Just a single Mario figurine was on display in the reveal, but Nintendo clearly has big plans to unleash its full range of characters on unsuspecting gamers’ wallets.

The immediate uses that spring to mind for the NFP is of course this year’s Super Smash Bros release, as well as of course the impending giant that could be a Pokemon Wii U title. The prospect of 719 different types of Pokemon is probably a mouthwatering one for Nintendo, particularly with ‘Gotta Catch Them All’ emblazoned on the box.

The first figures will be on display at E3 this year, along with a number of games looking to take advantage of the new hardware.

It’s all part of an all-round push by Nintendo to secure more space in the retail sector, which during recent years has seen it crowded out Microsoft, Sony, and increasingly Activision with Skylanders. “There are not only going to be decorative boxes for video game hardware and packages for software,” continued Iwata, “but also Nintendo character figurines displayed on store shelves. This will provide exposure for Nintendo, play a great role in raising our brand awareness and create more opportunities for consumers to play video games."

Would you be interested in picking up any Nintendo figures as a means of accessing additional content?

Do you think this move will be beneficial to the average Nintendo gamer?

Let us know!

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20:52 May-09-2014

Strange tactic..... I don't think this will work outside of Japan fellas....

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09:54 May-09-2014

Instead of downloadable content it's figurinable content :p. I don't think this is going to raise Wii u sales.

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06:32 May-09-2014

Good-bye Nintendo,
RIP.

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22:04 May-08-2014

Sounds like they don't understand the nature of their business problems, the issue is their inability to create new franchises and games. In the short term this might work, i.e., people who already bought Wii U might buy into this, but this won't cause ppl to buy new consoles or games that wouldnt have already.

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20:01 May-08-2014

Doesn't the gamepad already support this? there are figurines you can buy for Pokemon Rumble U which you place on the gamepad and are then scanned into the game.

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19:22 May-08-2014

I hope they make money on this because Nintendo is in deep trouble.

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