Game-publisher formerly known as Electronic Arts (now EA) is up for sale. The US game publishing giant is in negotiations with investors. Stock is being priced at 20 US dollars. We currently do not know what that puts the total stocks worth at.
It is said that EA is being sold due to a 37% decrease in its market share. There may be other reasons as well but it seems that this would be the main cause for sale...
9 months ago EA shares sold at $25.20 but the company's trade record was 2005 when in Feb of that year their stock shifted at $68.20. However, the stock market is a complicated beast and it seems that the company would now look to accept $20.
We already knew EA wasn't doing so well lately (Battlefield 4 already?), and now it has come down to corporate sale.
The publisher itself hasn't released any official news yet so this transaction could still not go ahead. EA already announced earlier this week that their digital games would get the upper hand. EA had a relatively succesfull press conference on Gamescom, however this was not enough to prevent decrease of market share.
Whats your thoughts guys? EA are one of the very biggest publishers of games, do you think they have over reached themselves or is this a planned consolidation that will push them into releasing even more big budget games?