Intel Creating Arctic Sound Dedicated Graphics Card for Gamers, Wants to Make a 'Bang'

Written by Jon Sutton on Tue, Apr 10, 2018 4:12 PM

When AMD Radeon’s former head honcho, Raja Koduri, jumped ship to Intel last year, it was evident Intel was taking its newfound interest in graphics cards seriously. It now turns out that Koduri has allegedly steered Intel away from dedicated workstation GPUs and towards gaming graphics cards in order to “enter the market with a bang”.

According to Motley Fool analyst Ashraf Eassa, Intel’s first dedicated GPU is codenamed ‘Arctic Sound’. The original plan was to target Intel’s next-gen graphics card at video streaming apps in data centres, but thanks to Koduri, Intel now plans to split the GPU into two variants - a video streaming GPU and a dedicated gaming graphics card to compete with the likes of Nvidia and AMD.

While it’s early days, it’s looking as if we’ll be getting two distinct versions of Intel’s Arctic Sound graphics processor. One looks as if it will be an integrated chip package, potentially a multi-chip module like we saw with the Intel Core i7-8809G. The other, however, will be a standalone GPU designed for consumer graphics cards. It seems Intel’s partnership with AMD for integrating Vega graphics using its embedded multi-chip die interconnect bridge (EMIB) may be over before it's barely begun.

Arctic Sound is set to be the first discrete GPU from Intel in over 20 years, and it sounds as if it’s getting increasingly serious about competing with Team Red and Team Green in a three-way battle. Unfortunately, despite Intel making seemingly rapid progress, we’ve still got a while to go until we’ll actually see the first gaming GPU from Intel. A launch in 2020 for Arctic Sound is being targeted by Intel in a move which could prove incredibly disruptive to the graphics hardware industry. 

Following on from Arctic Sound, Jupiter Sound is touted as the follow-up GPU, but this will, of course, be even further afield. 

It's going to be interesting to see how, and if, Intel can compete with AMD and Nvidia. The current dominance forces in graphics cards have decades of experience between them, along with all the manufacturing and technological know-how. Intel has the financial clout to compete, but it's effectively working from a standing start. Koduri's knowledge is going to be absolutely key here if Intel wants to make the big splash its after.

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12:20 Apr-11-2018

I did announced this in a shout but nobody reply. Anyhow, their GPU is not due until 2020. I could assume by then, Nvidia and AMD may create better graphic cards so i don't know about competition as yet.

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21:58 Apr-11-2018

I announced a couple of things as shout out. Nobody responded. But when GD make a thread about it, everyone wrote in it.

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07:37 Apr-11-2018

Alright, so then we'll have two very large chip makers of dubious business reputation and one resurgent chip maker that has a (mostly) clean record vying for our graphics budgets. I'm very interested to see what Koduri will produce for Intel, but AMD still has my favor, if only for their products' price-points and business practices. Maybe Nvidea will begin at that time to reduce their prices? Huzzah for competition!

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00:15 Apr-11-2018

Imagine with me a GPU with like 6 gb achieves 12 gb with hyper threading technology... I hope intel can reach something like that.,if that happen, i think we can see a great and new powers in GPU market.

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23:52 Apr-10-2018

IT IS Good for the competition.

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23:22 Apr-10-2018

Even if Intel and nVidia are anti-consumer... i'm interested to see a three way battle of graphics cards.


Now if only nVidia could enter the CPU market.

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06:51 Apr-11-2018

Well, the processing power of the GPUs is growing... there was a consideration for future projects to tackle this dilemma and try to combine the CPU into the dedicated GPU (I'm not talking about APUs) - again, this was just a roomer

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10:44 Apr-11-2018

Combine CPUs into dedicated GPUs? That's usually only nVidia's dream. And it's not a rumor. It's a real thing that they're trying to achieve.

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12:23 Apr-11-2018

The problem is that nvidia does NOT have x86 licenses, so yeah... the CPUs they can put on their GPUs can be either ARM or IBM ones or if they make their own ISA and then design an architecture for it and somehow overthrow x86 and IBM's Power PC ISAs... not happening...

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23:24 Apr-11-2018

That is a fair point. But i would argue that they have CUDA to counter that problem.

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10:10 Apr-12-2018

CUDA is NOT even remotely close to being enough... Hell CUDA is there to compensate because Nvidia has castrated their GPU cores out of instructions and they do NOT support(well barely) C standard and some C++

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10:29 Apr-12-2018

True. I'm just very curious about the future of computing. Things have defiantly gone weird recently. Weird in a good way.

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22:23 Apr-10-2018

Oh and I suppose that the drivers are going to be swell. Not.
Could be wrong though.

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22:11 Apr-10-2018

probably inte's GPU's will be: INTEL G3.1; 3.2; 3.3.... The second number is the amount of video ram and with more cores. The 3 is the model.

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21:48 Apr-10-2018

Like many people here, I'm hoping it turns out successful too. More market competition = better for us consumers. While the odds may not seem to be heavily in Intel's favor, I'm still keeping my fingers crossed.

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20:27 Apr-10-2018

God, that naming scheme is weird... makes me think of soundcards and interfaces and not GPUs.
Beyond that: more competition is usually a good thing for the consumer... so, yeah, hope they manage something competitive.

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19:40 Apr-10-2018
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12:37 Apr-11-2018

But with them (Intel) collaborating with AMD in creating a single chip with Intel CPU/AMD GPU on same die, would this be history repeating itself.

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19:34 Apr-10-2018

The more the merrier, competition is always good for consumers.

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18:59 Apr-10-2018

Is it just me or does "Sound Graphics Card" sounds (no pun intended) a bit odd? It is great that Intel is entering the market as GPU market has been dominated by AMD and Nvidia for far too long.

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18:04 Apr-10-2018

Very good news, could be potential upgrade from my gtx 1070

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17:25 Apr-10-2018

It's nice that soon we will finally have 3x competitors in the GPU market again and with VIA now making x86 CPUs we have 3x competitors in the desktop CPU market as well very soon.


All I want is the hardware market revived! May performance grow mighty(with each generation) and power stays low.

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17:20 Apr-10-2018

Very exciting news.Then we would have a complete R G B setup.Red for radeon, green for nvidia and blue for intel

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19:01 Apr-10-2018

How? GPU and CPU and ???

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22:06 Apr-10-2018

SSD's from intel haha

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16:59 Apr-10-2018

The more the merrier , but on the other hand too many cooks spoil the broth .Well if they can supply good cards that are not too expensive, why not.

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16:50 Apr-10-2018

I wonder will they make a dedicated mining card as well lol

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16:59 Apr-10-2018

To whoever downvoted this guy, I'm sure he was only kidding.

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17:04 Apr-10-2018

I think they should all stop making gaming GPUs and just make mining ones so we can all have millions of RaiBlocks, Monero, Ripple and Qtum, living off our piles of theoretical currency forever.

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17:21 Apr-10-2018

Let's be honest, bank and government controlled currency is NOT anymore real than cryptocurrency, if anything it's less real, at least for crypto-currency you make your hardware do logic XD

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17:31 Apr-10-2018

OK nice, I'm just sending you over 50 BananaCoins for the contents of your bank

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17:34 Apr-10-2018

damn that is equal trade right there Jon, NOT even kidding, it's a deal XD


In all seriousness, if we were to return to gold currency as it should be, then only millionaires(in dollars) and above will actually have money(well gold, more accurately)... and then when we take into consideration that we are insane enough to value gold more than something actually useful and helpful like food, well... yeah... who says life is NOT a game? XD


The Currency system is only good for games, but too bad people are too lazy and corrupt to implement something else.

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10:23 Apr-11-2018

You are right, gold is so rubbish. Presumably, it's driven by rarity alone, but for some reason people actually desite it. I personally wouldn't want a gold anything, aside from to sell it. Like, a gold ring just seems such a waste of money? But I also think pretty much all jewelry sucks anyway, so there is that.

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13:34 Apr-11-2018

It's a good idea to stock up on gold. In the event of a disaster or hostile takeover by another nature, the conquered nation's currency would immediately be rendered useless or have it's value severely decreased. Even today gold is extremely valuable.

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12:27 Apr-11-2018

Yeah, you're right mate, I was just messing, but lately I see people getting downvoted just for posting stuff. Wonder if admins can see how many downvotes people cast and clear out some of the knobheads who have a million+ to their credit lol

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12:29 Apr-11-2018

I'll probably get downvoted for saying that LOL

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12:36 Apr-11-2018

Downvotes

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12:37 Apr-11-2018

But yeah, a peek behind the curtain, we get notified when a user has a lot of downvotes compared to upvotes.

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16:30 Apr-10-2018

It's going to be like Sony vs Microsoft vs Nintendo, with Intel playing the role of the latter. Interesting!

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