E3 2013 - it's going to happen. So we might as well analyse every single square-inch of it. So with that in mind, let's take a look at what's being plastered all over the walls in the small areas where people are actually allowed to go.
The LA Convention Centre is beginning to get plastered with banners, posters and imagery from all the new titles. We're going to stick our noses into it all and see what we can see...
Firstly, and most blatantly, is the ruddy great Battlefield 4 banner that covers the entire area above the main doors. We here at GD had to wipe a sentimental tear from our collective eye at this, as it's pretty much indistinguishable from the Battlefield 3 banner that graced the exact same spot when we were first at E3 in person back in 2011.
Of course, it wouldn't be complete without a 'clever' shout out to the next gen hardware we're all absolutely certain is going to dominate this year's show. PS4 stuff will appear at the Sony conference tomorrow, and Microsoft will no doubt have a little more to say about their new console offering, the Xbox One. Nintendo, though, are believed to be playing it a little more subdued. If I was them, I'd announce a new console. All the cool kids seem to be doing it. They could call it the Wii-ow! They can have that name for free.
Next up is the gigantic profile of swashbuckling pirater Edward Kenway from the eagerly-anticipated Assassin's Creed IV: Black Flag.
There he is, look. Pointing stridently into the distance, just a hint of flintlock pistol visible... We here at GD hope that Ubisoft will open their treasure chest of Assassin's Creed news-booty (bear with me here!) and allow us to plunder their... okay, I'll stop now. Suffice to say, by the time the next few days are up, we'll know a sight more about the latest piratey chapter in the seemingly endless Assassin's Creed series.
But what's that? Over there, above that door? Why, it's a big old banner about the RTS the accountants just couldn't kill: Company of Heroes 2!
With a release date this actual month, you'd really rather hope that Relic had it in a playable state by now. But there it is - if you want to play CoH2 a little early, you better get to LA in the next couple of days. With the weather in LA forecast to be predictably warm and sunny, slogging it out in the frozen trenches of Russia might seem a little hard to swallow. But we're gamers, and we have imaginations, right?
Step inside for a moment, out of the heat. Ah, that's better. Right here, beneath the Bethesda Softworks window:
Elder Scrolls Online, Wolfenstein: The New Order and The Evil Within, all present and correct, like you'd expect. But sadly, no mention of Prey 2. Is it under new management as the rumours suggest, now with Arkane Studios after their great success with Dishonored last year, or has it fallen into the lonely bin of 'could have been great' videogame rejects, there to sit forlornly beside Star Wars 1313? Never mind, though, eh? Let's all head over to the GD page for Wolfenstein: The New Order and watch the E3 trailer!
With the Plants Vs. Zombies: Garden Warfare banners we mentioned earlier on, that concludes our stroll through the hallowed halls of the E3 Expo. Tomorrow, the press conferences start. And then it gets REAL. Make sure you check in - GD will have the info as always!