Origin has implemented a refund feature, making it so anyone can easily refund a game.
The best thing is, you don't need a valid reason to refund it, aside from not liking the game...
If you decide the game isn't what you hoped it to be, you can now refund your game through Origin. You have 24 hours to request a refund after buying the game. This is a little surprising but reflects EAs recent drive to regain popularity, the other move being their currently running Origins Humble Bundle - "give everything to charity".
"The new Origin Great Game Guarantee works like this: You may return EA full game downloads (PC or Mac) purchased on Origin for a full refund--within 24 hours after you first launch the game, within seven days from when you purchased it, or within the first seven days after the game's release date if you pre-ordered it (whichever of these conditions happens first)."
"If something doesn't work out—you aren’t riveted by the storyline, or sucked in by the action, or even just if the game doesn't play well with your video card—we’ve got your back."
There is no denying that Steam currently has the edge over Origin. Steam was first, and Valve overall has a better name than EA in the eyes of the community. However, Origin clearly has the edge over steam on the refund-policy aspect. Steam's current policy:
"ALL CHARGES INCURRED ON STEAM, AND ALL PURCHASES MADE WITH THE STEAM WALLET, ARE PAYABLE IN ADVANCE AND ARE NOT REFUNDABLE IN WHOLE OR IN PART, REGARDLESS OF THE PAYMENT METHOD, EXCEPT AS EXPRESSLY SET FORTH IN THIS AGREEMENT."
I would say, a good move from EA. Something had to happen to promote Origin further, other than just making it mandatory for all EA games. With this, they are giving the customer a benefit rather than a drawback.
Felix says "From a marketing perspective this move makes a huge amount of sense. All the items they are giving away on the Origin Humble Bundle and the ability for people to return a game they dont like, within 24 hours, will draw people to their Origin service in the millions.
One of the biggest hurdles EA Origin has is the familiarity gamers have placed with the Steam service. Getting people to consider another service, not even to replace but to just have alongside Steam, is a huge undertaking. When EA release games they want to do it on Origin only to make sure they can reap the best reward from their game sales. Gamers may very well dismiss the idea of purchasing a particular new title, for the simple reason that it is on a download service other than Steam.
With the imminent approach of EAs Goliath FPS, Battlefield 4, they need millions of people to be ready and familiar with the Origin download service. Their recent humble bundle and now their returns policy are both incredibly clever moves to make this happen.
However, over the past week I have been watching fellow GD'ers complain in their droves about not being able to download their Humble Bundle copy of BF3 from Origin. And I can imagine someone purchasing a new game, not being able to download it fully in 3 or 4 days let alone 24 hours. So can you still return it then? Something to think about, right?
The Origin platform is only as good as the service it provides and if they cannot deliver the service then it doesnt matter how much free stuff they give away people still wont buy anything until they are confident it can deliver what is intended of it.
I am all for Origin making a success of it though. I want diversity in our game purchasing options. It makes for a much healthier gamer environment and I applaud the recent EA moves."
What do you think about EA's new policy move? Will you make use of it, and will it encourage you to use Origin a bit more?